Off-Page optimization is optimizing a website with targeting the keywords related to the website content by creating the external links to other Niche websites. This external linking is search engine optimization techniques to increase the Page Rank or also to maximize the search engine results for the specified targeted keywords. Off-Page optimization includes external linking and placement of targeted keywords in the content, linking the targeted keyword to the relevant web page. The off-page search engine optimization techniques involves the following.
Off-Page Optimization Activities Involves:
- Link Building
- Manual Search Engine Submissions
- Manual Directories Submission
- Social Bookmaking
- Social Networking
- Articles Submission with Quality content
- Article Trading
- Forum Posting
- Classified Ads
- Video Submissions
- Video Promotion
- Affiliate Marketing
- Press Releases
- RSS Feeds Creation and Submission
- Blog Creation/Posting
- Blog Commenting
- Web 2.0 Page Creations
- Text Ad Campaigns
- Pay-Per-Click (PPC) Campaigns
- Sitemap Creation on Google, Yahoo & MSN
- Google Analytics Installation
- Robot.txt Creation
- Web 2.0 Optimization
- Social Media Optimization (SMO)